Portland, Oregon's Bright Red Paper plays ambient but high-energy cello-driven stuff (instrumentation: cello, female vocals, guitar, bass, percussion). The press likes to say the group plays in a genre that is "unclassifiable" and "unfileable" and some other words that I'm not sure exist. Bright Red Paper has wowed audiences of all demographics in a wide assortment of venues all over the country.
For physical events that happen at a specific time. For example a concert, or dance performance. If there are multiple shows, you can still duplicate your event to cover them all.